Storydoing. Content that surprise, stories that make you feel.tiempo de lectura: 2 min

It is already public knowledge that all brands are directing their effort to connect with their consumers through stories and experiences.

At woowsome we capture the world in a way never done before and through our cinemagraphs we freeze time attracting the attention of the audience with an element that comes to life giving still image a poetic sensation and creating totally new realities that will make them look twice

“People will forget what you said and what you did, but never forget how you made them feel. ”
Maya Angelou Writer and poet
.Maya Angelou

WHAT ARE THE CINEMAGRAPHS?

Knowing that it is all about creating sensations and experiencing events that can be told and shared on social networks or in personal life, we have created this new concept called cinemawoow.

Technically a cinemawoow is a cinemagraph but it generates a real WOOW effect.
And why woow and not just wow? Because our stories are self-LOOping and auto-Play that generate an extended, innovative, disruptive, connected and enhanced experience with other technologies such as Augmented Reality (AR), IoT or NFC, being able to provide a seamless and omnichannel experience by launching activations from ON to OFF and vice versa.

 

 

With the cinemawoows, we went from making and promoting Storytelling to evangelizing Storydoing, getting consumers to engage with those brands that innovatively transmit and connect with them through the experience of experiences.

From Storytelling to Storydoing WHAT IS Storydoing. Content that surprise, stories that make you feel?

Storydoing is the organic evolution of Storytelling. A way of telling a story through an experience, with the intention of connecting and inviting the public to participate actively in it, becoming protagonists of it in order to become a co-owner and co-creator of a story, at the same time that the principles and values of the brand are transmitted. Of course, as it is an evolution, emotion is implicit.

The great leap is to move from saying and moving to making people feel and experience.

 


Why not tap this new and exciting trend and harness the benefits that cinemagraphs can bring to you and your business?

Contact us and let’s see if we can help you create the perfect cinemagraph for you.

 

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